Blog
Thinking out loud about the modern web.
Why We're Replacing WordPress with Astro
After years of wrestling with monolithic WordPress, we're moving to a headless stack. Here's the strategic case for the migration and what we expect to gain.
Building an SEO Platform with AI at the Core
Meridian started as a spreadsheet. Now it's a full intelligence platform. A look at how Claude and Copilot shaped the architecture from day one.
The Case Against Strapi for Small Projects
Headless CMSs are powerful, but sometimes markdown and content collections are all you need. When to reach for a CMS and when to keep it simple.
Consent Mode Broke Our Analytics — Here's How
A routine GTM template update silently defaulted analytics_storage to denied, tanking our organic traffic data. Lessons from debugging invisible breakage.
AI-Augmented Development Is Not Vibe Coding
There's a difference between asking an LLM to write code and building a disciplined workflow where AI is a genuine development partner. Here's my approach.
SSG vs. SSR vs. ISR: Choosing the Right Rendering Strategy
A practical guide to rendering strategies in modern frameworks, with real examples from both a marketing site and a data-heavy internal platform.